We have recently launched a new visual identity and website design for Paolo’s Restaurant in Norwich. So just to warn you, this journal post may make you hungry…
The brief was to create a fresh, informal yet modern-Italian identity and website design. So based on this, we came up with the concept of using a combination of hand-drawn elements with bold typography, a strong colour scheme placed on a chalk-board graphic background.
The website is fully integrated with social media so that visitors can share content, menus and promotions with their friends. This works well alongside their active social media engagement (@PaolosNorwich).
To make the user experience as easy as possible it is now possible for hungry visitors to make bookings online, where they can also choose to receive future email promotions (see our email marketing section for more information about how this works).
You can see the new website design below, or by clicking here.
We are a creative studio providing graphic design and website development services for a wide range of companies and organisations. Based in Norwich, we work for local, national and international clients.
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